Preface

In today's AI era, customers have already begun to raise the following questions:

• "Why doesn't ChatGPT recommend my product?"
• "AI search always mentions competitors when answering questions"
• "Will AI search affect our future customer acquisition?"

If you are an agency providing SEO, digital marketing, or brand growth services to these clients, then Geneo will become a key infrastructure in your service system.

Changes Faced by Agencies in the AI Era

In the era of AI search, clients' expectations of agencies are undergoing fundamental changes.

Traditional deliverables are no longer complete

Simply delivering "keyword rankings" and "organic traffic growth" is no longer sufficient to explain the true influence of a brand in the AI world.

That is, the core issue that customers care about has become:

• How does AI understand their brand? (Brand perception accuracy)
• Does AI recommend them in the answer? (Recommendation priority)
• Where does the brand stand in AI compared to its competitors? (Competitive landscape)

Agency requires a new competency model

To answer these questions, Agency needs to:

✅ Systematic monitoring of AI responses: It cannot rely solely on manual searches in ChatGPT a few times. ✅ Comparable data foundation: Quantitative performance of the brand vs competing products. ✅ Deliverable analysis report: Customers need to see progress and ROI. ✅ Sustainable optimization closed-loop: Not a one-time audit, but long-term service.

AI Visibility: New Opportunities for Agencies

AI Visibility/GEO Services are becoming a new service category after SEO.

Differences between GEO and SEO

In other words:

• The goal of SEO is to "make users find you"
• GEO's goal is to "make AI trust you and proactively recommend you"

Why is this an opportunity for Agency?

• High per customer transaction: AI visibility services usually have higher professional barriers
• High stickiness: requires continuous monitoring and optimization, suitable for the Retainer model
• Differentiation: Competitors may not have realized this direction yet
• Upselling: Can serve as a value-added module for SEO/content services

Typical Service Forms

• AI Visibility Baseline Audit (One-time Project)
• GEO Continuous Optimization Service (Monthly/Quarterly Retainer)
• Brand AI Performance Monitoring (Dashboard + Regular Reports)

Geneo for Agencies

Geneo provides a set ofAI visibility monitoring and analysis platforms specifically designed for agenciesto support:

• ✅ AI Visibility Audit: Quickly generate a customer's AI performance base line report
• ✅ GEO Continuous Monitoring: Tracking the AI visibility trends of brands and competing products
• ✅ Brand vs. Competitor Comparative Analysis: Quantify the Gap, Guide Optimization Direction

Division of labor between Geneo and Agency:

Geneo provides fundamental capabilities while Agency provides methodology and service delivery.

For a detailed understanding of the specific features Geneo offers to Agency, please refer to the "User Guide for Agencies."