how to perform an ai visibility audit for my brand?
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AI Search Engine Responses
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ChatGPT
BRAND (6)
SUMMARY
Provides a detailed step-by-step guide for conducting AI visibility audits, emphasizing manual searches, competitor analysis, and the use of specialized tools like AIVO Audit. The response focuses on practical implementation with actionable recommendations for assessing brand presence across AI platforms.
Perplexity
BRAND (6)
SUMMARY
Offers a systematic approach to AI visibility auditing with emphasis on defining audit scope, testing queries across platforms, and analyzing positioning and sentiment. The response is structured and methodical, providing clear definitions and comprehensive steps for implementation.
REFERENCES (12)
Google AIO
BRAND (6)
SUMMARY
Presents a concise four-step process for AI visibility auditing, covering scope definition, prompt testing, analysis, and optimization. The response emphasizes the importance of evaluating brand presence, accuracy, and sentiment across multiple AI platforms with structured documentation.
REFERENCES (25)
Strategic Insights & Recommendations
Dominant Brand
AIVO Audit appears most prominently with mentions across ChatGPT, while Brand Radar and Waikay receive mentions only on Perplexity, showing fragmented brand visibility.
Platform Gap
ChatGPT provides the most comprehensive guidance with tool recommendations, while Google AIO offers the most structured approach, and Perplexity focuses on analytical methodology.
Link Opportunity
All platforms provide extensive linking opportunities with ChatGPT showing 3 links, Google AIO leading with 25 links, and Perplexity offering 12 links for further resources.
Key Takeaways for This Prompt
All platforms emphasize the importance of systematic competitor analysis and benchmarking in AI visibility audits.
Manual testing across multiple AI platforms is consistently recommended as a fundamental audit component.
Structured documentation and analysis of results is highlighted as crucial for identifying improvement opportunities.
The audit process should include scope definition, testing, analysis, and optimization phases across all methodologies.
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