How to Write a Video Script: Step-by-Step Beginner’s Guide (2024)

Learn how to write a professional video script with this clear, step-by-step guide. Includes templates, expert tips, and proven workflow so you can create scripts that are production-ready every time.

Cover image: Person creating a video script at a laptop, with script template and storyboarding notes.

Are you staring at a blank page, unsure how to turn your idea into a video everyone wants to watch? You're not alone.

Crafting a great video script doesn’t require Hollywood experience—but a proven method and a few pro tricks. This guide will lead you through every stage, from ideas to a production-ready script. You'll finish with confidence, clarity, and a script you can actually shoot.

What You’ll Achieve (and Why This Guide Works)

  • Transform a blank page into a compelling, ready-to-film video script

  • Avoid common mistakes that waste time in editing or filming

  • Get pro tips, visual format templates, and troubleshooting resources

Read on to become your own video script expert!

Preparation: What You Need Before You Start

Essential Tools:

  • Computer or tablet with a text editor (e.g., Google Docs, Word)

  • Downloadable script template (Synthesia, StudioBinder)

Optional, but Helpful:

  • Storyboarding software (Milanote, Canva, Boords)

  • Feedback partner or collaborative platform

Pre-Scripting Checklist:

  • Define your video’s goal (ex: educate, sell, inspire)

  • Identify your audience and what matters to them

  • List your main message or core points

  • Gather any visual references or inspiration examples

Pro-Tip: Preparing a checklist before scripting speeds up the process by 30% and reduces revision time (see Wyzowl Research).

Step-by-Step: How to Write a Video Script

Step 1: Clarify Your Objective and Audience

  • Write down your goal in one sentence (e.g., “Show how easy it is to use our DIY kit”)

  • Define who the video is for (age, interests, pain points)

Step 2: Outline the Structure

  • Draft a simple outline—think of it as your roadmap

  • Typical structure:

    1. Hook (grab attention in 5 seconds)

    2. Intro (set up what’s coming)

    3. Core Message / Body (essential info, story, or demonstration)

    4. CTA (what should viewers do next?)

Visual Aid Needed: Add a screenshot or table of a basic script outline for quick reference.

Step 3: Choose a Script Format (AV is Best)

  • Use an A/V (Audio/Visual) Script Format:

    AUDIO

    VISUAL

    "Welcome! Today you'll..."

    Host in studio, smiling

    SFX: Ding

    Title slide animation

    ...

    ...

  • Download a free template: StudioBinder AV Script

Pro-Tip: Two-column scripts are standard for professionals—no missed visuals or awkward edits!

Step 4: Fill in Dialogue & Visual Cues

  • Write conversational, short sentences in "AUDIO" column

  • Directly instruct visuals in the "VISUAL" column ("Show diagram…", "Cut to screen recording…")

  • Include:

    • On-screen text

    • Key graphics or B-roll prompts

    • SFX (sound effects) and music cues

Visual Aid Needed: Insert a sample of a filled-in A/V script section here.

Step 5: Read Aloud & Review for Timing

  • Speak every word aloud—does it sound natural?

  • Use a script timing tool (Vidyard's calculator):

    • Average speed: 125–150 words per minute

    • For a 2-minute video, target 250–300 words

  • Check that visuals match your audio every step of the way

Step 6: Revise, Get Feedback, and Finalize

  • Edit for clarity, brevity, and engagement

  • Ask a colleague or friend for feedback

  • Tweak until everything flows naturally and visuals sync perfectly

Pro-Tip: Most script errors are caught by reading aloud or peer review (per Descript).

Step 7: Prepare for Production

  • Export or print the script in a clear format

  • Add any final production notes (camera moves, transitions)

  • Save a copy for backup and team sharing

Common Mistakes & Troubleshooting

  • Over-complicated language: Use simple, direct sentences.

  • Missing or vague visual instructions: Double-check every moment—what should audiences see?

  • No CTA: Always close with clear action (“Subscribe for more”, “Try for free”).

  • Script too long: Use timing tools and cut any rambling or off-message sections.

  • Jargon overload: Swap for everyday words or explain terms.

Expert Fix: Download, review, and compare your script to these free templates (Synthesia, Wyzowl).

Quick Reference: Downloadables

Frequently Asked Questions (FAQ)

Q: Should I write out every word?
A: For scripted videos (ads, explainers), yes—write every word. For interviews or loose vlogs, scripted bullet points may suffice.

Q: How do I keep my script engaging?

  • Open with a question or relatable scenario

  • Use short sentences and active voice

  • Break up text with visuals and cutaways

Q: Do I need special tools? A: Any text editor will do, but AV script templates and storyboarding tools help visualize the final result.

Q: How much time will this take? A: For a 2–4 min video, total script time is usually 1–3 hours (outlining, drafting, revising, and feedback).

See TechSmith’s Full Guide for deeper dives!

Wrap-Up & Your Next Steps

You now have a proven system for turning ideas into high-quality video scripts—regardless of your experience level.

  • Review your checklist and template before each new script

  • Practice reading aloud for flow and timing

  • Download free resources and keep building your script portfolio!

Ready to take your next step? Download a template, open your text editor, and start scripting today!

Want to master video production? Explore related guides on storyboarding, video editing essentials, and more!

References & Resources:

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