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Geneo

reliable home improvement stores online

Analyzed across ChatGPT, Perplexity & Google AIO
Analyzed 12/07/2025

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Brand Performance Across AI Platforms
All 15 brands referenced across AI platforms for this prompt
Home Depot
7
2
Sentiment:
Score:95
Lowe's
6
1
Sentiment:
Score:85
Wayfair
4
0
Sentiment:
Score:70
4Ace Hardware
4
0
Sentiment:
Score:70
5Overstock
4
1
Sentiment:
Score:69
Referenced Domains Analysis
All 18 domains referenced across AI platforms for this prompt
ChatGPT
Perplexity
Google AIO
#1homedepot.com faviconhomedepot.com
ChatGPT:
0
Perplexity:
1
Google AIO:
1
2
#2ikea.com faviconikea.com
ChatGPT:
0
Perplexity:
1
Google AIO:
0
1
#3clark.com faviconclark.com
ChatGPT:
1
Perplexity:
0
Google AIO:
0
1
#4lowes.com faviconlowes.com
ChatGPT:
0
Perplexity:
1
Google AIO:
0
1
#5spocket.co faviconspocket.co
ChatGPT:
0
Perplexity:
0
Google AIO:
1
1

AI Search Engine Responses

Compare how different AI search engines respond to this query

ChatGPT

1954 Characters

BRAND (15)

Amazon
Home Depot
IKEA
Wayfair
Lowe's
Overstock
Ace Hardware
Build.com
Menards
Home Outlet
Joss & Main
AllModern
Sam's Club
Do it Best
Shop Houzz

SUMMARY

ChatGPT provides an educational response highlighting Home Depot as the most trusted retailer based on a 2025 study, followed by Lowe's in second place. The response emphasizes trust rankings and customer satisfaction metrics, presenting information in a structured format with clear headings and credible source citations.

Perplexity

2131 Characters

BRAND (15)

Amazon
Home Depot
IKEA
Wayfair
Lowe's
Overstock
Ace Hardware
Build.com
Menards
Home Outlet
Joss & Main
AllModern
Sam's Club
Do it Best
Shop Houzz

SUMMARY

Perplexity offers a comprehensive overview of reliable online home improvement stores, featuring Home Depot, Lowe's, Do it Best, and Overstock. The response provides detailed descriptions of each retailer's strengths, product categories, and unique features, with extensive source citations and specific details about inventory sizes and services.

Google AIO

1818 Characters

BRAND (15)

Amazon
Home Depot
IKEA
Wayfair
Lowe's
Overstock
Ace Hardware
Build.com
Menards
Home Outlet
Joss & Main
AllModern
Sam's Club
Do it Best
Shop Houzz

SUMMARY

Google AIO delivers a conversational summary that groups retailers by category, distinguishing between big box stores (Home Depot, Lowe's), hardware co-ops (Ace Hardware), general retailers (Amazon), and specialized decor retailers (Wayfair/AllModern). The response emphasizes practical shopping features like online-to-store integration and delivery options.

Strategic Insights & Recommendations

Dominant Brand

Home Depot emerges as the most consistently recommended brand across all platforms, with ChatGPT citing it as the most trusted retailer and both Google AIO and Perplexity highlighting its comprehensive selection and services.

Platform Gap

ChatGPT focuses on trust rankings and research-backed recommendations, while Google AIO emphasizes shopping convenience features, and Perplexity provides the most detailed product category breakdowns with extensive sourcing.

Link Opportunity

All platforms provide multiple external links, with Perplexity offering the most extensive citation network (9 links) compared to ChatGPT (4 links) and Google AIO (6 links), suggesting strong opportunities for authoritative content linking.

Key Takeaways for This Prompt

Home Depot and Lowe's are universally recognized as the top two most reliable online home improvement retailers across all platforms.

Each platform emphasizes different value propositions: trust and research (ChatGPT), convenience and integration (Google AIO), and comprehensive selection details (Perplexity).

Specialized retailers like Wayfair for decor and Ace Hardware for local service receive platform-specific mentions, indicating niche market opportunities.

All platforms prioritize retailers that offer both online shopping and physical store integration, highlighting the importance of omnichannel retail strategies.

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