how to spot fake products online
AI Search Visibility Analysis
Analyze how brands appear across multiple AI search platforms for a specific prompt
Total Mentions
Total number of times a brand appears
across all AI platforms for this prompt
Platform Presence
Number of AI platforms where the brand
was mentioned for this prompt
Linkbacks
Number of times brand website was
linked in AI responses
Sentiment
Overall emotional tone when brand is
mentioned (Positive/Neutral/Negative)
Brand Performance Across AI Platforms
| BRAND | TOTAL MENTIONS | PLATFORM PRESENCE | LINKBACKS | SENTIMENT | SCORE |
|---|---|---|---|---|---|
1Walmart | 1 | 0 | 75 | ||
2StockX | 1 | 0 | 75 |
Strategic Insights & Recommendations
Dominant Brand
ChatGPT specifically mentions Walmart and StockX as trusted platforms, while other responses focus on general verification principles without highlighting specific brands.
Platform Gap
ChatGPT provides the most comprehensive coverage, Perplexity offers statistical backing and US-specific focus, while Google AIO emphasizes visual verification and post-purchase validation steps.
Link Opportunity
All platforms provide extensive external linking opportunities with ChatGPT having 9 links, Google AIO having 16 links, and Perplexity having 7 links to authoritative sources.
Key Takeaways for This Prompt
Price verification is universally emphasized across all platforms as a primary indicator of counterfeit products.
Seller credibility checking is consistently highlighted, though with different approaches and depth of detail.
Visual verification and comparison to official sources is a common theme, particularly emphasized by Google AIO.
Post-purchase validation steps are uniquely detailed by Google AIO, representing a gap in other platforms' coverage.
AI Search Engine Responses
Compare how different AI search engines respond to this query
ChatGPT
BRAND (2)
SUMMARY
Provides a detailed, structured approach to identifying counterfeit products with emphasis on seller credibility verification. Focuses on checking authorized retailers, seller information, and contact details as primary indicators of legitimacy. Mentions specific platforms like Walmart and StockX as examples of trusted sources.
REFERENCES (9)
Perplexity
BRAND (2)
SUMMARY
Offers a concise, data-driven analysis with specific statistics about counterfeit pricing (50-70% below retail). Emphasizes warning signs like suspicious websites, fake reviews, and seller verification. Takes a more analytical approach with numbered references and focuses on US-specific guidance.
REFERENCES (7)
Google AIO
BRAND (2)
SUMMARY
Presents a practical, step-by-step educational framework covering before, during, and after purchase phases. Emphasizes visual verification techniques like checking packaging, comparing to official images, and post-purchase validation through security features and barcode scanning.
REFERENCES (16)
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