compare pest control companies
AI Search Visibility Analysis
Analyze how brands appear across multiple AI search platforms for a specific prompt
Total Mentions
Total number of times a brand appears
across all AI platforms for this prompt
Platform Presence
Number of AI platforms where the brand
was mentioned for this prompt
Linkbacks
Number of times brand website was
linked in AI responses
Sentiment
Overall emotional tone when brand is
mentioned (Positive/Neutral/Negative)
Brand Performance Across AI Platforms
| BRAND | TOTAL MENTIONS | PLATFORM PRESENCE | LINKBACKS | SENTIMENT | SCORE |
|---|---|---|---|---|---|
1Terminix | 13 | 0 | 95 | ||
2Orkin | 9 | 1 | 90 | ||
3Ehrlich | 9 | 0 | 88 | ||
4Truly Nolen | 3 | 0 | 63 | ||
5Rentokil | 5 | 0 | 62 | ||
6Aptive Environmental | 5 | 0 | 62 | ||
7Hawx | 4 | 0 | 59 | ||
8Bulwark Exterminating | 1 | 0 | 55 | ||
9Arrow Exterminators | 1 | 0 | 55 |
Strategic Insights & Recommendations
Dominant Brand
Orkin and Terminix emerge as the most frequently recommended brands across all platforms, with Orkin praised for general pest control and Terminix for termite specialization.
Platform Gap
ChatGPT provides the most comprehensive coverage of companies (6 brands), while Google AIO focuses on top 3 competitors, and Perplexity offers the most detailed pricing and rating data.
Link Opportunity
Companies could benefit from highlighting their unique guarantees, specialized training programs, and environmental certifications to differentiate from competitors.
Key Takeaways for This Prompt
Orkin leads in general pest control with extensive coverage (49 states) and comprehensive technician training programs.
Terminix dominates termite control with specialized treatments and competitive pricing, especially for monthly plans.
Ehrlich/Rentokil offers strong value at $397 annually with comprehensive coverage and A+ BBB rating, particularly on the East Coast.
Pricing varies significantly from $315 (Aptive) to $576+ (Terminix) annually, making quotes essential for comparison.
AI Search Engine Responses
Compare how different AI search engines respond to this query
ChatGPT
BRAND (6)
SUMMARY
ChatGPT provides a detailed comparison of six major pest control companies: Orkin (49 states, 160-hour technician training, 30-day guarantee), Terminix (47 states, specializes in termites, 100% re-treatment guarantee), Ehrlich (20 eastern states, Pestfree365 plan covering 30+ pests), Bulwark (15 states, lifetime unlimited retreatment guarantee), Arrow Exterminators (12 southern states, environmentally friendly options), and Truly Nolen (21 states, natural products focus). The response emphasizes considering specific needs, pest types, coverage area, and obtaining multiple quotes for best value.
REFERENCES (4)
Perplexity
BRAND (7)
SUMMARY
Perplexity provides a comprehensive comparison with detailed pricing data and BBB ratings. Features Terminix ($576 annually, A+ BBB, best for termites), Orkin ($527 annually, A+ BBB, best general pest control), Rentokil/Ehrlich ($397 annually, A+ BBB, comprehensive East Coast coverage), Aptive ($315 annually, A- BBB, eco-friendly), and others. Includes a detailed pricing table and recommends specific companies based on different needs: Terminix for termites, Orkin for general coverage, Aptive for environmental concerns.
REFERENCES (6)
Google AIO
BRAND (3)
SUMMARY
Google AIO focuses on comparing the top three companies: Orkin (extensive experience, large customer base), Terminix (competitive pricing, strong termite specialization with patented methods), and Ehrlich (environmentally friendly methods). The response highlights key comparison factors including coverage, cost advantages of Terminix, service guarantees, reputation differences, specialized services, and the importance of researching customer reviews and matching company expertise to specific pest problems.
REFERENCES (11)
Share Report
Share this AI visibility analysis report with others through social media