branded newsletter sponsorship pricing
AI Search Visibility Analysis
Analyze how brands appear across multiple AI search platforms for a specific prompt
Total Mentions
Total number of times a brand appears
across all AI platforms for this prompt
Platform Presence
Number of AI platforms where the brand
was mentioned for this prompt
Linkbacks
Number of times brand website was
linked in AI responses
Sentiment
Overall emotional tone when brand is
mentioned (Positive/Neutral/Negative)
Brand Performance Across AI Platforms
| BRAND | TOTAL MENTIONS | PLATFORM PRESENCE | LINKBACKS | SENTIMENT | SCORE |
|---|---|---|---|---|---|
1Paved | 0 | 6 | 95 | ||
2Webretailer | 3 | 1 | 84 | ||
3Copyblogger | 3 | 1 | 84 | ||
4Write the Docs | 1 | 1 | 66 | ||
5Demand Gen Report | 1 | 1 | 66 | ||
6Redeemed Reader | 1 | 1 | 66 | ||
7beehiiv | 0 | 2 | 57 | ||
8Bloomberg | 1 | 0 | 55 | ||
9Fast Company | 1 | 0 | 55 | ||
10Harry's | 1 | 0 | 55 | ||
11Ben's Bites | 1 | 0 | 55 |
Strategic Insights & Recommendations
Dominant Brand
Write the Docs, Copyblogger, and Harry's Newsletter are frequently cited as successful examples of newsletter sponsorship pricing models.
Platform Gap
ChatGPT provides specific pricing examples with detailed breakdowns, while Google AIO focuses on general ranges and factors, and Perplexity offers structured pricing models with practical formulas.
Link Opportunity
Newsletter platforms like Paved, beehiiv, and sponsorship marketplaces present opportunities for connecting advertisers with newsletter publishers.
Key Takeaways for This Prompt
Newsletter sponsorship pricing ranges from $50 for small newsletters to $50,000+ for mega newsletters with 250K+ subscribers.
CPM rates typically range from $10-$50 per 1,000 subscribers, with engagement metrics being as important as subscriber count.
Niche and specialized newsletters often command premium pricing due to targeted audience value for advertisers.
Flat fee pricing models are popular for simplicity, with a rule of thumb being 5% of subscriber count as the sponsorship fee.
AI Search Engine Responses
Compare how different AI search engines respond to this query
ChatGPT
BRAND (5)
SUMMARY
Newsletter sponsorship pricing varies widely based on subscriber count, engagement metrics, and niche. Pricing structures include CPM, CPC, CPO, and flat fees. Small newsletters (<5K subscribers) charge $50-$250 per issue, medium newsletters (5K-50K) charge $250-$2,500, large newsletters (50K-250K) charge $2,500-$10,000, and mega newsletters (250K+) can command $10,000-$50,000+. Examples include Write the Docs at $500/month for 10K subscribers and Copyblogger at $3,000/week for 180K subscribers.
REFERENCES (6)
Perplexity
BRAND (1)
SUMMARY
Newsletter sponsorship pricing uses CPM ($10-$50 per 1,000 subscribers), CPC, CPA, or flat fee models. A practical rule is charging 5% of subscriber count as flat fee (20K subscribers = $1,000). Pricing factors include subscriber count, engagement rates, niche specificity, ad placement, and market competition. Small to medium newsletters charge hundreds to thousands per sponsorship. Tiered pricing and regular rate increases optimize revenue as audiences grow.
REFERENCES (8)
Google AIO
BRAND (6)
SUMMARY
Newsletter sponsorship pricing depends on audience size, engagement, niche, sponsorship type, and reputation. Common models include CPM, CPC, flat fees, and CPA. Smaller indie newsletters may charge $100, while industry giants charge thousands. Average sponsorship costs around $5,000. Specific examples include Harry's Newsletter at $7,500 for 115K+ subscribers and Ben's Bites at $2,000 for 70K subscribers. Key factors include transparency, research, negotiation, and focusing on unique value proposition.
REFERENCES (24)
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