product authenticity verification using blockchain
AI Search Visibility Analysis
Analyze how brands appear across multiple AI search platforms for a specific prompt
Total Mentions
Total number of times a brand appears
across all AI platforms for this prompt
Platform Presence
Number of AI platforms where the brand
was mentioned for this prompt
Linkbacks
Number of times brand website was
linked in AI responses
Sentiment
Overall emotional tone when brand is
mentioned (Positive/Neutral/Negative)
Brand Performance Across AI Platforms
| BRAND | TOTAL MENTIONS | PLATFORM PRESENCE | LINKBACKS | SENTIMENT | SCORE |
|---|---|---|---|---|---|
1Baker McKenzie | 2 | 1 | 95 | ||
2Ethereum | 2 | 0 | 81 | ||
3Walmart | 1 | 0 | 69 | ||
4Dior | 1 | 0 | 69 | ||
5Everledger | 1 | 0 | 69 | ||
6IBM | 0 | 1 | 55 | ||
7Deloitte | 0 | 1 | 55 |
Strategic Insights & Recommendations
Dominant Brand
Walmart emerges as the most frequently mentioned brand implementing blockchain for supply chain authenticity verification across multiple platforms.
Platform Gap
ChatGPT focuses on specific brand examples and industry applications, while Perplexity emphasizes technical implementation details and Google AIO provides a more consumer-focused explanation.
Link Opportunity
Opportunities exist to link to blockchain platform providers like Ethereum, authentication service companies like Verix, and industry case studies from luxury brands.
Key Takeaways for This Prompt
Blockchain creates tamper-proof product records through unique digital identifiers and immutable ledgers.
QR codes and NFC tags enable instant consumer verification via smartphone scanning.
Major industries adopting this technology include luxury goods, pharmaceuticals, and food safety.
Implementation challenges include high costs, scalability issues, and need for widespread adoption.
AI Search Engine Responses
Compare how different AI search engines respond to this query
ChatGPT
BRAND (3)
SUMMARY
Blockchain technology provides robust product authenticity verification by creating immutable digital records for each product with unique identifiers like QR codes. The system tracks products through the entire supply chain, ensuring tamper-proof documentation from manufacturing to delivery. Key applications include luxury goods (Dior's Digital Product Passports), food safety (Walmart's supply chain tracking), and diamonds (Everledger's digital identities). While offering significant advantages in transparency and consumer trust, challenges include high implementation costs, scalability issues, and the need for widespread industry adoption.
REFERENCES (5)
Perplexity
BRAND (3)
SUMMARY
Blockchain-based product authenticity verification assigns unique digital tokens to products, creating an immutable ledger that tracks items through the supply chain. The system uses smart contracts on platforms like Ethereum for automated validation, QR codes or RFID chips for scanning, and decentralized verification to prevent counterfeiting. This approach provides complete product traceability, reduces administrative costs, and enables rapid verification. Integration with IoT sensors and AI enhances data capture, making it difficult to insert fake goods undetected while improving supply chain transparency and consumer trust.
REFERENCES (8)
Google AIO
BRAND (1)
SUMMARY
Blockchain product authentication creates transparent, immutable ledgers by assigning unique digital tokens to items linked to scannable QR codes or NFC tags. Consumers scan these tags to access the product's blockchain history, receiving instant authenticity confirmation or counterfeit alerts. The system works through digital twin creation, immutable ledger storage, and consumer verification via smartphone scanning. Benefits include enhanced consumer trust, brand protection, supply chain integrity, and tamper-proof records. Key industries using this technology include luxury goods, pharmaceuticals for drug tracking, and food safety for origin monitoring.
REFERENCES (10)
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