Geneo Logo
Geneo

publisher alliance ad inventory pooling

Analyzed across ChatGPT, Perplexity & Google AIO
Analyzed 10/16/2025

Are you in the answers when your customers ask AI?

Enter your prompt and find out which brands dominate AI search results.

📨Report will be sent to your email within 1 minute

Brand Performance Across AI Platforms
All 21 brands referenced across AI platforms for this prompt
The Alliance
2
0
Sentiment:
Score:95
Pangaea Alliance
1
0
Sentiment:
Score:85
Ozone
1
0
Sentiment:
Score:85
4DELTA Publisher Alliance
1
0
Sentiment:
Score:85
5MediaWorks Publisher Consortium
1
0
Sentiment:
Score:85
Referenced Domains Analysis
All 8 domains referenced across AI platforms for this prompt
ChatGPT
Perplexity
Google AIO
#1digiday.com favicondigiday.com
ChatGPT:
0
Perplexity:
0
Google AIO:
3
3
#2mediapost.com faviconmediapost.com
ChatGPT:
0
Perplexity:
0
Google AIO:
2
2
#3stateofdigitalpublishing.com faviconstateofdigitalpublishing.com
ChatGPT:
1
Perplexity:
0
Google AIO:
1
2
#4pubmatic.com faviconpubmatic.com
ChatGPT:
0
Perplexity:
0
Google AIO:
1
1
#5videoweek.com faviconvideoweek.com
ChatGPT:
0
Perplexity:
0
Google AIO:
1
1

AI Search Engine Responses

Compare how different AI search engines respond to this query

ChatGPT

3693 Characters

BRAND (21)

Google
Facebook
Financial Times
Reuters
The Guardian
The Economist
Pangaea Alliance
CNN International
Rubicon Project
Ozone
QuadrantOne
Project Juno
Tribune Publishing
DELTA Publisher Alliance
Succor King
J-CAST News
AUTO SPORT
The Alliance
MediaWorks Publisher Consortium
La Place Media
Skyline

SUMMARY

ChatGPT provides an educational overview of publisher alliances, explaining how multiple publishers collaborate to pool advertising inventory and create unified marketplaces. The response focuses on key benefits including increased scale and reach, enhanced brand safety, and operational efficiency. It emphasizes how this collective approach makes inventory more attractive to advertisers seeking extensive audience reach through centralized operations.

Perplexity

0 Characters

BRAND (21)

Google
Facebook
Financial Times
Reuters
The Guardian
The Economist
Pangaea Alliance
CNN International
Rubicon Project
Ozone
QuadrantOne
Project Juno
Tribune Publishing
DELTA Publisher Alliance
Succor King
J-CAST News
AUTO SPORT
The Alliance
MediaWorks Publisher Consortium
La Place Media
Skyline

SUMMARY

No summary available.

Google AIO

497 Characters

BRAND (21)

Google
Facebook
Financial Times
Reuters
The Guardian
The Economist
Pangaea Alliance
CNN International
Rubicon Project
Ozone
QuadrantOne
Project Juno
Tribune Publishing
DELTA Publisher Alliance
Succor King
J-CAST News
AUTO SPORT
The Alliance
MediaWorks Publisher Consortium
La Place Media
Skyline

SUMMARY

Google AIO offers a comprehensive explanation of ad inventory pooling in publisher alliances, defining it as the process where multiple publishers combine their advertising space to sell collectively. The response emphasizes how this aggregation helps publishers compete more effectively with large tech platforms like Google and Facebook while securing higher ad revenue. It promises to cover how inventory pooling works, its benefits, and real examples.

Strategic Insights & Recommendations

Dominant Brand

Google and Facebook are consistently mentioned as the dominant platforms that publisher alliances aim to compete against through inventory pooling strategies.

Platform Gap

ChatGPT provides more detailed benefits analysis while Google AIO focuses on competitive positioning against major tech platforms.

Link Opportunity

Google AIO offers twice as many links (8 vs 4), suggesting more comprehensive resource coverage for this advertising technology topic.

Key Takeaways for This Prompt

Publisher alliances pool inventory to create unified marketplaces that offer advertisers broader audience reach and enhanced scale.

The primary competitive motivation is to challenge the dominance of major tech platforms like Google and Facebook in the advertising space.

Key benefits include increased operational efficiency, enhanced brand safety controls, and improved revenue potential for participating publishers.

Both platforms emphasize the collective strength approach, but Google AIO provides more structured coverage with promised examples and detailed explanations.

Share Report

Share this AI visibility analysis report with others through social media