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mHealth app retention benchmarks

informationalHealthcare & WellnessAnalyzed 07/01/2025

AI Search Visibility Analysis

Analyze how brands appear across multiple AI search platforms for a specific prompt

Prompt Report Analysis Visualization
High Impact

Total Mentions

Total number of times a brand appears

across all AI platforms for this prompt

Reach

Platform Presence

Number of AI platforms where the brand

was mentioned for this prompt

Authority

Linkbacks

Number of times brand website was

linked in AI responses

Reputation

Sentiment

Overall emotional tone when brand is

mentioned (Positive/Neutral/Negative)

Brand Performance Across AI Platforms

2
Platforms Covered
6
Brands Found
17
Total Mentions
BRANDTOTAL MENTIONSPLATFORM PRESENCELINKBACKSSENTIMENTSCORE
1Adjust
6
1
95
2Research2Guidance
3
1
74
3ResearchKit
3
0
65
4Cardiogram
2
0
62
5Instagram
2
0
58
6My Care Hub
1
0
55
Referenced Domains Analysis
All 9 domains referenced across AI platforms for this prompt
ChatGPT
Perplexity
Google AIO
ChatGPT:
1
Perplexity:
1
Google AIO:
0
2
ChatGPT:
0
Perplexity:
1
Google AIO:
0
1
ChatGPT:
0
Perplexity:
1
Google AIO:
0
1
ChatGPT:
0
Perplexity:
1
Google AIO:
0
1
ChatGPT:
1
Perplexity:
0
Google AIO:
0
1
ChatGPT:
0
Perplexity:
1
Google AIO:
0
1
ChatGPT:
0
Perplexity:
1
Google AIO:
0
1
ChatGPT:
1
Perplexity:
0
Google AIO:
0
1
ChatGPT:
0
Perplexity:
1
Google AIO:
0
1

Strategic Insights & Recommendations

Dominant Brand

Cardiogram stands out as achieving exceptional 54% 90-day retention rates by applying consumer app design principles.

Platform Gap

ChatGPT provides general industry benchmarks while Perplexity offers more detailed comparative analysis and specific app examples.

Link Opportunity

Healthcare providers and app developers could benefit from detailed retention strategy guides and case studies.

Key Takeaways for This Prompt

Standard mHealth app retention rates are low: 24% Day 1, 9% Day 7, and 7% Day 30.

Well-designed apps can achieve 5x higher retention rates than typical mHealth apps.

Provider-prescribed mHealth apps show 10% higher retention than consumer-downloaded apps.

Key retention strategies include personalization, push notifications, and clinician communication features.

AI Search Engine Responses

Compare how different AI search engines respond to this query

ChatGPT

2271 Characters

BRAND (3)

Adjust
Research2Guidance
My Care Hub

SUMMARY

mHealth app retention rates vary significantly but follow general patterns: 24% Day 1 retention, 9% Day 7, and 7% Day 30. Only 7% of mHealth apps have over 50,000 monthly active users. Key improvement strategies include personalization, user-friendly design, regular updates, and community building features.

Perplexity

4305 Characters

BRAND (3)

Instagram
ResearchKit
Cardiogram

SUMMARY

mHealth app retention is generally low, with typical 30-day rates around 3.7%. However, well-designed apps can achieve much higher retention - Cardiogram achieved 54% 90-day retention using consumer app design principles. Provider-prescribed apps show 10% higher retention. Key factors include personalized feedback, minimal latency, push notifications, and clinician communication features.

Google AIO

0 Characters

SUMMARY

No summary available.

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