marketing agency ROI measurement and reporting tools
AI Search Visibility Analysis
Analyze how brands appear across multiple AI search platforms for a specific prompt
Total Mentions
Total number of times a brand appears
across all AI platforms for this prompt
Platform Presence
Number of AI platforms where the brand
was mentioned for this prompt
Linkbacks
Number of times brand website was
linked in AI responses
Sentiment
Overall emotional tone when brand is
mentioned (Positive/Neutral/Negative)
Brand Performance Across AI Platforms
| BRAND | TOTAL MENTIONS | PLATFORM PRESENCE | LINKBACKS | SENTIMENT | SCORE |
|---|---|---|---|---|---|
1StoryChief | 9 | 1 | 95 | ||
2AgencyAnalytics | 4 | 2 | 91 | ||
3Ruler Analytics | 3 | 1 | 82 | ||
4Single Grain | 1 | 1 | 62 | ||
5Northbeam | 1 | 1 | 62 | ||
6Supermetrics | 2 | 0 | 61 | ||
7Whatagraph | 1 | 0 | 57 | ||
8Cyfe | 1 | 0 | 57 | ||
9RevenueCloudFX | 1 | 0 | 57 | ||
10IBM Watson | 1 | 0 | 55 |
Strategic Insights & Recommendations
Dominant Brand
AgencyAnalytics and Ruler Analytics appear most frequently across platforms as comprehensive solutions for marketing agency ROI measurement.
Platform Gap
Perplexity provides more US-specific tools and detailed pricing information, while ChatGPT focuses on general tool categories and selection criteria.
Link Opportunity
Both platforms reference authoritative marketing analytics blogs and tool websites, creating opportunities for partnerships with ROI measurement platforms.
Key Takeaways for This Prompt
Multiple specialized tools exist for different aspects of marketing ROI measurement, from content performance to full customer journey tracking.
Pricing varies significantly from free options like Cyfe to enterprise solutions like RevenueCloudFX ranging $99-$999 monthly.
Multi-touch attribution and comprehensive cost consideration are essential for accurate ROI measurement beyond simple ad spend calculations.
Integration capabilities with existing CRM and marketing platforms are crucial factors when selecting ROI measurement tools.
AI Search Engine Responses
Compare how different AI search engines respond to this query
ChatGPT
BRAND (5)
SUMMARY
ChatGPT provides an overview of five key ROI measurement tools for marketing agencies: StoryChief for content marketing performance tracking, AgencyAnalytics for customizable multi-platform dashboards, Supermetrics for data pipeline integration, Whatagraph for consolidated platform data, and Ruler Analytics for full customer journey tracking. The response emphasizes considering integration capabilities, customization, scalability, and budget when selecting tools.
Perplexity
BRAND (7)
SUMMARY
Perplexity offers a comprehensive analysis of US-focused marketing ROI tools, featuring RevenueCloudFX (IBM Watson-powered platform), Cyfe (customizable dashboards), Northbeam (ROAS automation), Single Grain (B2B ABM focus), and Ruler Analytics (customer journey attribution). The response includes specific pricing information and emphasizes the importance of multi-touch attribution models and considering all associated costs beyond ad spend for accurate ROI measurement.
REFERENCES (8)
Google AIO
SUMMARY
No summary available.
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