last-minute booking app usage trends
AI Search Visibility Analysis
Analyze how brands appear across multiple AI search platforms for a specific query
Total Mentions
Total number of times a brand appears
across all AI platforms for this query
Platform Presence
Number of AI platforms where the brand
was mentioned for this query
Linkbacks
Number of times brand website was
linked in AI responses
Sentiment
Overall emotional tone when brand is
mentioned (Positive/Neutral/Negative)
Brand Performance Across AI Platforms
| BRAND | TOTAL MENTIONS | PLATFORM PRESENCE | LINKBACKS | SENTIMENT | SCORE |
|---|---|---|---|---|---|
1Hopper | 3 | 1 | 75 |
Strategic Insights & Recommendations
Dominant Brand
Hopper emerges as a key player with 63% of bookings being same-day reservations in Q1 2023, demonstrating strong performance in the last-minute booking segment.
Platform Gap
ChatGPT provides broader industry statistics while Perplexity offers more specific behavioral data and completion rates, with Google AIO providing no coverage of this topic.
Link Opportunity
Travel companies can capitalize on the 91% mobile booking abandonment rate by improving mobile user experience and partnering with successful platforms like Hopper.
Key Takeaways for This Query
Mobile devices account for 72-89% of last-minute booking traffic, with most reservations made within 48 hours of travel.
Same-day hotel bookings have surged, with Hopper reporting 63% of bookings in Q1 2023 being made on check-in day.
Despite high mobile booking intent, 91% of users abandon their mobile travel purchases, indicating significant optimization opportunities.
AI-driven personalization and social media integration are becoming standard features, with 60% of bookings linked to social media promotions.
AI Search Engine Responses
Compare how different AI search engines respond to this query
ChatGPT
BRAND (1)
SUMMARY
Mobile apps dominate last-minute travel bookings, with over 70% of travelers preferring smartphones for vacation planning. Same-day hotel bookings via Hopper increased to 63% in Q1 2023, while 89% of last-minute booking traffic originates from mobile devices. AI-driven personalization and social media integration (60% of bookings linked to social promotions) enhance user experience. The trend toward spontaneous, mobile-driven travel planning continues expanding as technology evolves.
REFERENCES (6)
Perplexity
BRAND (1)
SUMMARY
Last-minute booking apps show strong mobile preference, with 72% of mobile bookings occurring within 48 hours of travel. Same-day bookings heavily favor mobile (75%), while mobile travel bookings grew from 38% in 2014 to over 35% by 2023. Despite high intent, 91% of mobile users abandon purchases, indicating booking friction. Travel accommodation sector dominates digital last-minute bookings, with travelers valuing speed (53%) and price comparison ease (47%) for spontaneous decisions.
REFERENCES (8)
Google AIO
SUMMARY
No summary available.
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