freelance graphic designer vs design agency cost
AI Search Visibility Analysis
Analyze how brands appear across multiple AI search platforms for a specific prompt
Total Mentions
Total number of times a brand appears
across all AI platforms for this prompt
Platform Presence
Number of AI platforms where the brand
was mentioned for this prompt
Linkbacks
Number of times brand website was
linked in AI responses
Sentiment
Overall emotional tone when brand is
mentioned (Positive/Neutral/Negative)
Brand Performance Across AI Platforms
| BRAND | TOTAL MENTIONS | PLATFORM PRESENCE | LINKBACKS | SENTIMENT | SCORE |
|---|---|---|---|---|---|
1Penji | 1 | 2 | 95 | ||
2Smart Virtual Assistants | 1 | 2 | 95 | ||
3Doug Brown Design | 0 | 2 | 77 | ||
4Talo | 1 | 1 | 73 | ||
5Wix | 0 | 1 | 55 | ||
6Clutch | 0 | 1 | 55 | ||
7Sitemile | 0 | 1 | 55 | ||
8Connective Web Design | 0 | 1 | 55 | ||
924Slides | 0 | 1 | 55 | ||
10Awesomic | 0 | 1 | 55 | ||
11Sketchy Digital | 0 | 1 | 55 | ||
12Alaska Graphic Design | 0 | 1 | 55 | ||
13Getting Momentum | 0 | 1 | 55 | ||
14Bragg Media | 0 | 1 | 55 | ||
15Todaymade | 0 | 1 | 55 | ||
16ManyPixels | 0 | 1 | 55 |
Strategic Insights & Recommendations
Dominant Brand
No specific brands are prominently featured across the responses, with all platforms focusing on general pricing comparisons between freelancers and agencies.
Platform Gap
ChatGPT provides the most structured breakdown with specific price ranges, while Perplexity offers detailed comparison tables and Google AIO emphasizes the overhead cost differences.
Link Opportunity
All platforms reference external pricing guides and industry resources, creating opportunities for authoritative cost comparison tools and pricing calculators.
Key Takeaways for This Prompt
Freelancers typically charge 2-3x less than agencies for similar design work due to lower overhead costs.
Project complexity and scope are the primary factors determining whether to choose freelancers or agencies.
Agencies provide comprehensive services and team expertise, while freelancers offer direct communication and flexibility.
Budget constraints often make freelancers the preferred choice for small businesses and startups.
AI Search Engine Responses
Compare how different AI search engines respond to this query
ChatGPT
BRAND (16)
SUMMARY
Freelance graphic designers typically charge $20-60/hour with project costs ranging from $200-1,000 for logos and $500-3,000 for brand identity packages. Design agencies charge $50-150/hour with higher project costs of $1,000-5,000+ for logos and $2,500-10,000+ for branding. Freelancers are more cost-effective for smaller projects, while agencies offer comprehensive services for complex work requiring multiple skill sets.
Perplexity
BRAND (16)
SUMMARY
Freelance designers charge $20-150/hour depending on experience level, with basic logos around $100-500 and branding packages starting at $500. Design agencies charge $75-200+/hour with logos costing $2,500-10,000+ and branding campaigns $5,000-50,000+. Freelancers suit small projects with tight budgets, while agencies are better for complex branding and high-volume work requiring strategic services and quality assurance.
REFERENCES (8)
Google AIO
BRAND (16)
SUMMARY
Freelance designers are generally cheaper due to lower overhead, charging $25-300+/hour or flat project fees like $300+ for logos. Agencies charge $100-200+/hour with project costs ranging $5,000-20,000+ for branding due to higher operational expenses and team expertise. Choice depends on budget, project scope, and need for ongoing support, with freelancers better for simple projects and agencies for complex work.
REFERENCES (11)
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