email deliverability best practices 2025
AI Search Visibility Analysis
Analyze how brands appear across multiple AI search platforms for a specific query
Total Mentions
Total number of times a brand appears
across all AI platforms for this query
Platform Presence
Number of AI platforms where the brand
was mentioned for this query
Linkbacks
Number of times brand website was
linked in AI responses
Sentiment
Overall emotional tone when brand is
mentioned (Positive/Neutral/Negative)
Brand Performance Across AI Platforms
| BRAND | TOTAL MENTIONS | PLATFORM PRESENCE | LINKBACKS | SENTIMENT | SCORE |
|---|---|---|---|---|---|
1Litmus | 4 | 3 | 95 | ||
2MailerLite | 2 | 2 | 81 | ||
3Mailmodo | 1 | 2 | 78 | ||
4Lemwarm | 1 | 2 | 78 | ||
5Attentive | 1 | 1 | 74 | ||
6Kickbox | 2 | 1 | 73 | ||
7Omnisend | 0 | 2 | 70 | ||
8Mailtrap | 1 | 0 | 67 | ||
9HubSpot | 0 | 1 | 63 | ||
10Mailgun | 0 | 1 | 63 |
Strategic Insights & Recommendations
Dominant Brand
Litmus appears most frequently across platforms as a trusted resource for email deliverability guidance and best practices.
Platform Gap
ChatGPT focuses more on foundational technical concepts, while Google AIO emphasizes practical tools and Perplexity provides the most comprehensive strategic overview.
Link Opportunity
There's significant opportunity to create content linking email authentication tools, deliverability testing platforms, and compliance resources mentioned across responses.
Key Takeaways for This Query
Email authentication protocols (SPF, DKIM, DMARC) are universally recognized as fundamental requirements for 2025 deliverability success.
List hygiene and segmentation remain critical, with emphasis on double opt-in, regular cleaning, and re-engagement campaigns.
Content personalization and avoiding spam triggers are essential for maintaining positive engagement metrics and sender reputation.
Continuous monitoring of deliverability metrics and compliance with evolving regulations like GDPR are non-negotiable for inbox placement.
AI Search Engine Responses
Compare how different AI search engines respond to this query
ChatGPT
BRAND (2)
SUMMARY
ChatGPT provides a comprehensive guide covering five key areas: implementing robust email authentication protocols (SPF, DKIM, DMARC), maintaining clean and engaged email lists through double opt-in and segmentation, crafting relevant and engaging content that avoids spam triggers, adhering to email regulations like CAN-SPAM and GDPR, and monitoring key performance metrics including open rates, bounce rates, and spam complaints. The response emphasizes technical authentication as foundational for building trust with email service providers.
REFERENCES (4)
Perplexity
BRAND (7)
SUMMARY
Perplexity offers a holistic strategy covering ten key practices including email authentication protocols, domain and IP warming, list hygiene and segmentation, personalized content creation, avoiding spam triggers, using real reply addresses, consistent sending schedules, regulatory compliance, metrics monitoring, and emerging standards like BIMI. The response emphasizes that 2025 email deliverability requires a comprehensive approach combining technical, content, and compliance elements for maximum inbox placement and engagement.
REFERENCES (8)
Google AIO
BRAND (8)
SUMMARY
Google AIO presents a structured approach focusing on four main categories: authentication and reputation (SPF, DKIM, DMARC, sender reputation monitoring, domain warming), list management (clean lists, double opt-in, re-engagement campaigns, segmentation), content optimization (engaging content, avoiding spam triggers, optimal sending frequency, easy unsubscribe), and monitoring (tracking metrics, deliverability testing tools, feedback loops). The response emphasizes practical implementation steps and mentions specific tools and providers.
REFERENCES (12)
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