best OTA commission rate comparison 2025
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AI Search Engine Responses
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ChatGPT
BRAND (6)
SUMMARY
Provides a straightforward overview of OTA commission rates ranging from 15-25%, focusing on major platforms like Booking.com, Expedia Group, and Agoda. Emphasizes that rates vary based on property location, size, and booking volume, with mentions of tiered pricing and visibility boosts as additional factors.
Perplexity
BRAND (6)
SUMMARY
Offers the most comprehensive comparison with specific rate ranges (8-30%) and includes a detailed table format comparing major OTAs. Highlights that Booking.com averages around 15%, Expedia ranges 10-30%, and mentions additional fees like VAT and marketing costs that can affect total commission costs.
REFERENCES (11)
Google AIO
BRAND (6)
SUMMARY
Takes a strategic approach by emphasizing that there's no single "best" rate, explaining the 15-30% range for major hotel OTAs while noting Airbnb's 15.5% host-only fee structure. Focuses on the decision-making process and suggests a mixed strategy of OTAs and direct bookings.
REFERENCES (8)
Strategic Insights & Recommendations
Dominant Brand
Booking.com and Expedia dominate the discussion across all platforms, with Booking.com being mentioned most frequently and consistently positioned as a market leader.
Platform Gap
Perplexity provides the most detailed comparative data with specific tables and ranges, while ChatGPT offers basic educational content and Google AIO focuses on strategic decision-making.
Link Opportunity
All platforms provide external links to commission guides and comparison resources, with Google AIO offering the most comprehensive link collection for further research.
Key Takeaways for This Prompt
Commission rates vary significantly from 8-30% depending on the OTA platform and property characteristics.
Major platforms like Booking.com and Expedia charge higher rates (15-30%) but offer greater market reach.
Smaller or niche OTAs may offer lower commission rates (4-8%) as competitive alternatives.
The optimal strategy involves balancing commission costs with booking volume and considering a mix of OTAs plus direct bookings.
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