australian business and politics analysis
AI Search Visibility Analysis
Analyze how brands appear across multiple AI search platforms for a specific prompt

Total Mentions
Total number of times a brand appears
across all AI platforms for this prompt
Platform Presence
Number of AI platforms where the brand
was mentioned for this prompt
Linkbacks
Number of times brand website was
linked in AI responses
Sentiment
Overall emotional tone when brand is
mentioned (Positive/Neutral/Negative)
Brand Performance Across AI Platforms
BRAND | TOTAL MENTIONS | PLATFORM PRESENCE | LINKBACKS | SENTIMENT | SCORE |
---|---|---|---|---|---|
1KPMG | 0 | 3 | 95 | ||
2Labor Party | 0 | 0 | 63 | ||
3TikTok | 0 | 0 | 55 | ||
4National Australia Bank | 0 | 0 | 55 | ||
5Liberal Party | 0 | 0 | 55 |
Strategic Insights & Recommendations
Dominant Brand
National Australia Bank (NAB) emerges as the most prominently featured financial institution, providing key economic indicators and business confidence metrics.
Platform Gap
ChatGPT focuses on recent 2025 developments and specific political events, while Google AIO emphasizes corporate political activity trends, and Perplexity provides broader historical context and structural analysis.
Link Opportunity
Strong opportunities exist for financial services, consulting firms, and policy analysis organizations to provide insights on Australia's evolving business-government relationship.
Key Takeaways for This Prompt
Australian business confidence rebounded significantly in June 2025, with NAB reporting conditions rising to +9 from 0 in May.
Political instability since 2007 continues to create policy uncertainty, affecting long-term business planning and investment strategies.
The Labor Party retained power despite social media engagement challenges, highlighting limited impact of digital platforms on electoral outcomes.
Businesses face increasing expectations for transparency and social responsibility while navigating complex government relations and regulatory environments.
AI Search Engine Responses
Compare how different AI search engines respond to this query
ChatGPT
BRAND (4)
SUMMARY
Australia's business and political landscapes show significant developments in 2025. Business activity rebounded strongly in June with NAB reporting business conditions rising to +9, driven by manufacturing and retail gains. The Labor Party retained power despite opposition challenges, while business leaders criticized government anti-competitive measures. Key issues include the defense industry revolving door, increased consultancy spending, and the complex interplay between economic growth and policy-making in navigating public engagement challenges.
REFERENCES (6)
Perplexity
BRAND (1)
SUMMARY
Australia demonstrates economic resilience with stable democratic systems and market-driven economy, maintaining 1.2% GDP growth in 2024 despite global challenges. Political instability since 2007 with frequent leadership changes creates policy uncertainty affecting business strategies. The country benefits from Asia-Pacific trade partnerships and skilled workforce, but faces risks from regulatory complexity and short-term policy focus. Foreign investment remains attractive due to stable environment and legal protections, with opportunities in renewables and expanding trade networks.
REFERENCES (6)
Google AIO
BRAND (2)
SUMMARY
Australian business-politics relations are increasingly complex, with businesses actively engaging through lobbying and addressing social/environmental issues. Political instability affects policy predictability, while the Labor government's slim majority requires crossbench collaboration. Economic growth is expected to improve in late 2025 after first-half slowdown. Corporate Political Activity is rising due to increased government intervention, with businesses facing greater public scrutiny on transparency and social responsibility amid evolving geopolitical dynamics.
REFERENCES (9)
Share Report
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