AMP vs Web Stories for publishers
AI Search Visibility Analysis
Analyze how brands appear across multiple AI search platforms for a specific prompt
Total Mentions
Total number of times a brand appears
across all AI platforms for this prompt
Platform Presence
Number of AI platforms where the brand
was mentioned for this prompt
Linkbacks
Number of times brand website was
linked in AI responses
Sentiment
Overall emotional tone when brand is
mentioned (Positive/Neutral/Negative)
Brand Performance Across AI Platforms
| BRAND | TOTAL MENTIONS | PLATFORM PRESENCE | LINKBACKS | SENTIMENT | SCORE |
|---|---|---|---|---|---|
1Google | 20 | 3 | 95 | ||
2WordPress | 2 | 0 | 55 |
Strategic Insights & Recommendations
Dominant Brand
Google dominates both AMP and Web Stories technologies, with all platforms acknowledging Google's central role in developing and promoting these formats.
Platform Gap
ChatGPT focuses more on monetization challenges with AMP, while Google AIO emphasizes technical implementation, and Perplexity provides the most detailed evolutionary perspective on the formats.
Link Opportunity
Publishers could benefit from comprehensive guides comparing AMP implementation costs versus Web Stories creation tools and their respective ROI metrics.
Key Takeaways for This Prompt
Web Stories have evolved from AMP Stories and are now easier to implement without requiring paired pages
AMP no longer receives preferential treatment in Google search results as of 2021, reducing its exclusive SEO benefits
Web Stories offer better monetization opportunities through full-screen ads and immersive formats compared to traditional AMP
Both formats support mobile-first experiences but serve different purposes - AMP for speed, Web Stories for engagement
AI Search Engine Responses
Compare how different AI search engines respond to this query
ChatGPT
BRAND (1)
SUMMARY
ChatGPT provides a comprehensive comparison of AMP and Web Stories, explaining that AMP focuses on fast-loading mobile pages through streamlined code, while Web Stories create immersive visual narratives. Key differences include purpose (speed vs engagement), monetization challenges with AMP versus opportunities with Web Stories, and SEO benefits. The response notes that Google no longer prioritizes AMP in search results as of 2021, shifting focus to overall page experience metrics.
REFERENCES (6)
Perplexity
BRAND (2)
SUMMARY
Perplexity offers a detailed comparison table showing the evolution from AMP Stories to Web Stories. It explains that Web Stories are standalone AMP-based HTML pages that don't require paired pages, making them easier to implement. The response emphasizes that Web Stories represent an evolution of AMP Stories with better tools, broader platform support, and improved monetization options for publishers.
REFERENCES (8)
Google AIO
BRAND (1)
SUMMARY
Google AIO explains that both AMP and Web Stories use the AMP framework but serve different purposes. AMP improves website loading speed through streamlined HTML/CSS/JavaScript, while Web Stories provide immersive visual storytelling similar to social media stories. The response covers content types, accessibility, monetization through ads, integration capabilities, and SEO benefits for both formats.
REFERENCES (21)
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